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Bots Gone Wild: How Good and Bad AI Bots Are Taking Over the Internet
In 2022, bots made up 47.4% of internet traffic, a 5.1% rise from the previous year, while human traffic fell to an eight-year low. Understanding good bots from bad ones is crucial for businesses to avoid risks and leverage AI for efficient task automation.

Hot Take:
Bots have officially taken over the internet! It’s like a sci-fi movie, but instead of Arnold Schwarzenegger, we get a mix of helpful assistants and mischievous troublemakers. Just remember, not all bots are out to get you—some just want to help you find the best deal on your next vacation!
Key Points:
- In 2022, bots accounted for 47.4% of all internet traffic, a 5.1% increase from the previous year.
- Human internet traffic hit its lowest point in eight years at 52.6%.
- Good bots aid in task automation and efficiency, like search engine crawlers and chatbots.
- Bad bots engage in harmful activities such as DDoS attacks, ad fraud, and spamming.
- Legal regulations on bot usage are still in their infancy, with only a few acts like California’s B.O.T. Act leading the charge.